Control Panel Module

Marketing Tools for Car Rental Agencies

Coupons, Rate Codes, exports, and reporting—tools that help agencies promote offers, track partner promos, and measure where bookings come from.

Agencies can let renters enter a Coupon Code or Rate Code on the reservation form for automated discounts.
Promotions Tracking Exports Reports

Marketing Tools

Start with Coupons (already built), then follow the same structure for Rate Codes and the export/report pages. Each page can include a screenshot, “how it works,” FAQ, and schema.

Coupons

Create coupon codes with expiration, percent or amount discounts, and eligibility rules.

Promotions Website Discounts

Rate Codes

Targeted promotions for corporate accounts, partners, travel agencies, or internal offers.

Targeted Partners Rules

Export Customers

Export customers from website reservations for marketing follow-ups and reporting.

Exports Reservations CRM

Export Renters

Export renters whose reservations were converted into contracts (completed rental customers).

Exports Contracts Customers

Reservations by Country

Report showing which countries reservations originated from—useful for targeting campaigns.

Reports Geo Insights

Promo Landing Pages (Optional)

Create a landing page that explains a promotion and includes the coupon or rate code.

SEO Banners Conversion
Want to see Marketing tools inside the control panel?
We’ll show how coupons and rate codes connect to the reservation form, availability, and reporting.

Marketing Module FAQ

Quick answers about Coupons, Rate Codes, Exports, Reports, and optional promo landing pages.

What’s included in the Marketing module?
The Marketing section includes Coupons, Rate Codes, Export Customers, Export Renters, Reservations by Country reporting, and optional Promo Landing Pages to promote offers on your website.
What is a coupon code?
A coupon code is a simple and quick way to add a % or fixed amount discount with a Valid Thru expiration date. Renters can enter it on the website reservation form and the quote displays the discounted price when eligible.
What is a rate code and how is it different from a coupon?
A rate code is more detailed. It can have an effective date range or be set to never expire. It can be applied to all or only one affiliate website and may include extra benefits with the code. Like coupons, rate codes can also be configured for eligible vehicles and branches.
Where do renters enter coupon codes or rate codes?
On the website reservation form. If the promotion is valid and eligible, the system applies the discount automatically and updates the quote.
What is “Export Customers”?
Export Customers includes all customers who made a reservation on the website. Agencies can use exports for reporting, follow-ups, and marketing campaigns.
What is “Export Renters”?
Export Renters includes customers whose reservations were converted into rental agreements/contracts (completed rental customers). This helps agencies segment and market to renters based on real rental activity.
What does “Reservations by Country” report show?
It provides a report detailing the countries where website reservations originated. This helps agencies identify demand sources and target marketing by geography.
What are Promo Landing Pages (optional)?
Promo landing pages can be used to explain an offer and highlight the coupon code or rate code. Agencies can create banners or promotional materials and send traffic to a page built around the promotion.

Want to see it in the control panel?

Book a demo and we’ll show how coupons, rate codes, exports, and reports connect to the reservation system and your website promotions.

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